One question we often get asked by clients is “what’s the easiest way for us to check important elements of page”. While there are a plethora of SEO tools out there, we often find that browser extensions are the most simple solution to quickly verify or check specific aspects of a page. They can also be a good workaround option for those unfamiliar with navigating through code...
AuthorPaul Sutherland
Paul has worked across a wide range of brands in NZ, Australia & internationally. He is known for untangling complex search issues and delivering results within both SEO & SEM.
Google Ads Bid Strategy Explained
Choosing the right bid strategy for Google Ads can be a daunting prospect - so many options, many of which can look quite similar on the surface but can deliver quite different results. In this article, we'll look to summarise your options.
Black Friday in NZ
Within the New Zealand market, Black Friday is somewhat of a newer phenomenon but no less impactful. It is now seen as the biggest e-commerce shopping event of the year. Looking at the search behaviour around the term "Black Friday" within our local market, we can see an increasing trend over the course of the last 5 years leading into Black Friday 2020.